While organic results are important, paid social media campaigns can add another layer to your strategy, reaching new audiences and supercharging results.
We like to first go through your ad account to ensure pixels are setup correctly, data matches, and review any audiences. Taking this step will help us first analyze if there are any issues with the ad account before we even begin. If so, our social analysts will work with you to help make any fixes before pressing publish.
One of the best ways to convert social media users is with retargeting campaigns. Using paid social media marketing, our social analysts discover where users are dropping off on your website, why they're leaving, and retarget them with an advertisement that will draw them right back to your website.
Social media networks like Facebook and Instagram have tons and tons of audience interest data, but we like to dive a bit deeper when it comes to targeting. During the intake process, we learn as much as there is to know about your audience to ensure we're serving ads to the right people.
Want to try advertising on Twitter? Need a new strategy for your Instagram campaigns? We offer advertising services on the most popular social media networks. You'll be paired with a paid social media expert who has extensive experience in the social media network of your choice.
Each month, you'll meet with your dedicated account manager to review the campaigns, decide on budgets, analyze what's working, and provide recommendations for the next month. We like to get your approval as much as possible, so we take the extra time to communicate with you every step of the way.
Whether you have hundred of thousands to spend on social media advertising each month or just a thousand, we work within your budget to create advertisements that can convert. You'll find us optimizing all throughout the month ensuring your budget is being spent in all the right places.
Paid social media marketing can be used whether you’re just starting out as a new brand, or looking to perfect an existing campaign. Paying for ads will allow you to reach people you may not have been able to reach organically, but getting it right isn’t always easy.
Whether you have a small budget or an endless one, paid social media marketing can help you finally convert your social media users and drive traffic to your website like never before.
If you’re tried of your organic social media results just not cutting it, it’s time to look into a paid social media marketing campaign.
At TopHatSocial, our goal is to help our clients receive and maintain real ROI with their social media, and not just meet engagement metrics. Every member of our expert team wants you to get social media results that blow your socks off. To do this, we provide completely customized paid social media campaigns that actually convert.